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     KEYZINE: An e-zine for LEADERS:
   ABOUT THE PEOPLE PART OF BUSINESS
             Volume 13, April 2002
    Publisher: © Key Associates, LLC, 2002
           http://www.mkkey.com

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This Issue is on "Trust & Integrity"

Contents:

    
"
Integrity is about making agreements you can keep
and keeping agreements you make."
                                       -Werner  Erhardt, Founder of est

"DWYSYWD (Do what you say you will do)."
                                       -James  Kouzes & Barry Posner

"Deeds, not words, my son."
                                       -Robin Hood's Dad

"Actions speak louder than words."
                                       -Mother

"Integrity is a fine sense of one's obligations."
                                       -Max  Depree

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WHAT'S HOT IN LEADERSHIP
**************************************
WALKING THE TALK.  Carefully matching 
what you do with what you say, noting that 
people will recall what you did long after they
forgot what you said.

INVESTING TRUST IN OTHERS.  Being
trustworthy is tied to trusting.  If you delegate
and don't trust, your alternative is to control.

HONESTY isn't the best policy; it's the only
policy.  

MISTAKES are human.  If you make one,
admit it, apologize, state your intentions for 
the future and set your agreement back on 
course.

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MAINTAINING YOURSELF AS A LEADER
***************************************
Do you know if you're WALKING THE TALK?  
Employees often can't hear what their bosses say
because the actions speak too loudly.  Check
your blind spots--360 degrees around you.  Ask
people to point up inconsistencies between what
you say and do.  One CEO from a well-known 
manufacturing company requested that his
employees provide him feedback when he was 
not living up to the company values.  What 
happened?  The employees starting checking 
their own behavior first.  An unintended outcome:
accidents--which had been way too high--
fell to zero.

FREQUENTLY ASKED QUESTIONS
**************************************
Trust has been broken in my team. I'm at a loss.
Where do we begin? 

Trust is so hard to earn and so easy to lose.
The only place to begin is with communication.
OPEN communication--telling the truth, leveling
with each other, self-disclosing.  Then establishing 
rules for communication in the future--e.g, 
"always bring problems with me to me first."
I would recommend a facilitated meeting, in
a safe, retreat setting.

I really can't trust some of my people to 
deliver what they promise.  Should I write them 
off?

All behavior occurs in a system.  Begin to 
change the system, by talking about agreements.
Employment is an agreement.  Every relationship
has an implicit agreement.  Point up instances
where people don't deliver on their promises--
meeting deadlines, making meetings on time,
returning a phone call, producing a report.
Make yourself the model of how to apologize
when you break an agreement, or change the 
agreement to one you can keep.

How do I enhance the trust in my organization?

Here's a simple exercise to try.  Pull a group
(or groups) together to study "What and Where
Are Our Trust-related Issues."  Have the
participants brainstorm in two columns:  

CREATE TRUST   /////    DESTROY TRUST

After all ideas are exhausted, ask them to 
multi-vote three in each column that are most
important.  Use these as discussion fuel for
new agreements about "how we treat each 
other around here."

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EDUCATIONAL OPPORTUNITIES
**************************************
Key Associates offers a facilitated retreat process
to help organizations identify and mediate trust-related 
issues in teams.  http://www.mkkey.com

http://www.truthzone.com gives you the tools to 
become the master of your own destiny.  It will 
show you how to change your situation, add 
greater value, and deal with the people and 
situations that stand in your way.

Check out the journal, Business Ethics:
Corporate Social Responsibility Report.
Call (612) 879-0695 for a trial issue.
http://www.business-ethics.com.

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OTHER USEFUL WEBSITES 
**************************************
http://www.public-i.org/about.htm   The Center's 
mission is to provide the American public with the 
findings of its investigations and analyses of public 
service, government accountability, and ethics-related 
issues. The Center's books, reports, and newsletters 
uniquely combine political science and investigative 
reporting, unfettered by the usual time and space 
constraints. 

http://www.successnet.org/topten/TTintegrity.htm 
Examine the top ten reasons to live a life of integrity.

http://sja.ucdavis.edu/integ1.htm   Integrity" is defined 
as " adherence to moral and ethical principles; honesty." 
The key to integrity is consistency--not only setting 
high personal standards for oneself (honesty, responsibility, 
respect for others, fairness) but also living up to those 
standards each day.


**************************************
ARTICLES/PUBLICATIONS                              
************************************** 
Annison, M.H. (1998). Trust Matters: New Directions 
in Health care Leadership.
San Francisco: Jossey Bass.

Flynn, W. (1996). Truth Zone: Building the Truthful 
Organizational from the Bottom Up.
Denver: Matrix Publishing.

Harvey, E. & Lucia, A. (1997). 144 Ways to Walk the 
Talk.
Dallas: Performance Publishing Company.

Kouzes, James S. & Posner, Barry Z. (1995)  Credibility: 
How leaders gain and lose It, Why People Demand It.
  
San Francisco Jossey-Bass, 1995.

Lynn, Adele B.  (1998)  In Search of Honor - 
Lessons from Workers on How to Build Trust.
 
Bajonhouse Publishing.

Marshall, Edward M. (1999) Building Trust at the 
Speed of Change: The Power of the Relationship-
based Corporation.
AMACOM.

Morin, W.J. (1990). Trust Me. Orlando: Drake Beam 
Morin, Inc.

Reina, D.S. & Reina, M.L. (1999). Trust and Betrayal in 
the Workplace: Building Effective Relationships in Your 
Organization.
San Francisco: Berrett-Koehler Publishers, Inc.

Ryan, Kathleen (1999) Building a Trust-based Organizational
Culture.  In M. K. Key, Managing Change in Healthcare:
Innovative Solutions for People-based Organizations.
Chicago: McGraw-Hill.

Ryan, Kathleen & Oestrich, Daniel K.  (1995) Driving Fear 
Out of the Workplace: Creating the High-Trust, 
High-Performance Organization. 
San Francisco: 
Jossey Bass.

Shaw, Robert B. (1997)  Trust in the Balance:
Building Successful Organizations on Results, 
Integrity, and Concern.
  San Francisco: Jossey-Bass.

Sonnenberg, Frank K. (1993)  Managing with a Conscience:
How to Improve Performance through Integrity, 
Trust , and Commitment.
  McGraw-Hill.

Please check our Back Issues:

            Volume 1, April 2001-On Leadership

            Volume 2, May 2001- On Innovation

            Volume 3, June 2001-On Coaching

            Volume 4, July 2001-On Change

            Volume 5, August 2001 -On Spirit at Work

            Volume 6, September 2001 - On Stress 
            Reactions to Terrorism and Major Disasters

            Volume 7, October 2001 - On Mediating Conflict  

            Volume 8, November 2001 - On Keeping Customers 

            (Volume 9 - A survey for subscribers only)

            Volume 10, January 2002 - On Meetings

            Volume 11, February 2002 - On Teams

            Volume 12, March 2002 - On Facilitation

Simply visit our website http://www.mkkey.com and 
click on "Subscribe to our Newsletter."


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Contact:

M. K. Key, Ph.D.
Psychologist
Key Associates, LLC
Nashville, Tennessee
(615) 255-0011, fax (615) 665-1622